How to Run a Sweepstakes Contest on Twitter
Sweepstakes Contests on Twitter are an easy way to engage followers, get new followers, and capture new leads for your business. It’s a method of enticing followers and customers with the chance to win prizes in exchange for signing up and sharing with their friends on Twitter. Read our 5-Step Guide to running a sweepstakes contest on Twitter to see how to make one:1. Choose a Prize and Entry Method
The prize is the most important piece of your contest on Twitter. It’s what will entice people to enter, or not enter. The best type of prize is a gift card for your business. Why? Two reasons:
1. A gift card is enticing to all of your potential customers – it’s the prize that is the most enticing to the largest group of people. If you give away a certain product or service, you will only get entries fromm people interested in that specific product. With a gift card though, you will attract entries from everyone who is interested in the products you sell.
2. It will only attract people who are interested in your products, which is what you want! If you give away an ipad you will get a ton of entries, but those people will only be interested in ipads, not your products. This will make it almost impossible to convert these users into actual sales for your business. Giving away a gift card ensures that entrants have an interest in your products, which makes it easy to convert them into sales.